⬡ Software Development Lab
Production AI and SaaS, shipped in weeks — not quarters.
A senior engineering pod building production AI workflows, custom SaaS, and martech for healthcare, marketing-tech, and SaaS founders.
53+ years combined·100K+ users scaled·99.9% uptime track record
Trusted by founders across the US, EU, and Gulf
Co-founded by senior engineers and product leaders. 53+ years combined. Operating from Riyadh and Lahore — 9-hour overlap with US East Coast and EU.
Element Table
Our Services
Industries we ship for
12 verticals.
Senior engineers in each.
Custom marketing platforms, attribution pipelines, campaign automation, and SEO infrastructure — engineered to process 50K+ records with sub-300ms latency.
Read →⬡Healthcare SaaSReal-time healthcare platforms with sub-second alert latency, HIPAA-aware architecture, audit logs, and RBAC — built for care providers and health-tech founders.
Read →◇Custom SaaS & AIMulti-tenant SaaS platforms, agentic AI workflows, and LLM document pipelines — shipped to 100K+ users with 99.
Read →§LegalTech & Document AILLM document pipelines, contract automation, and case-management SaaS for legal-tech founders.
Read →⌂Real Estate & PropTechCustom SaaS for property managers, landlord operations, leasing automation, and PropTech founders building modern real-estate platforms.
Read →✦EdTech & LearningLearning platforms, course delivery SaaS, AI tutors, and EdTech founder builds with content-grade scale and real engagement analytics.
Read →⨸FinTech & Embedded FinanceEmbedded finance, payment infrastructure, KYC/AML pipelines, and FinTech-grade SaaS — built with security, compliance, and observability from day one.
Read →◎AI-First StartupsFor founders building AI-native products from day one.
Read →⌘Hospitality & TravelBooking engines, scheduling SaaS, channel managers, and hospitality automation.
Read →◇Logistics & Supply ChainEvent-driven SaaS for logistics, fleet operations, route optimization, and supply-chain visibility.
Read →⚙Internal Ops AutomationInternal tools, ops automation, n8n workflows, and AI agents for operations and finance teams drowning in manual work.
Read →◐Media & Content TechContent platforms, AI-generated content pipelines, audience CDPs, and media SaaS — built for engagement and content scale.
Read →Proof, not promises
Production systems.
Hard metrics.
Martech / SEO · Series B
API latency cut from 800ms to under 300ms
A martech SaaS aggregating 50K+ records per query was timing out under power-user load. We re-architected the read path without breaking public API contracts.
<300ms
p95 latency (was ~800ms)
100K+
daily ops sustained
30%
infra cost cut
Healthcare · Real-time platform
Sub-second alerting for clinical care providers
Polling-based ingestion was pushing alert latency to 10-30 seconds, missing clinical SLAs. We rebuilt on event-driven services and migrated customers with zero downtime.
<1s
alert latency
+40%
throughput
0
downtime
Custom SaaS · LegalTech
60% drafting reduction with a grounded LLM pipeline
Lawyers spent ~60 minutes per case on first drafts. We built a retrieval-augmented LLM pipeline grounded in firm templates and case data, with a human-review checkpoint.
60%
drafting effort cut
5 min
time-to-first-draft
100%
human-reviewed
By the numbers
Senior operators.
Track record that compounds.
Not headcount metrics. Not funding rounds. Just the numbers that matter when you're betting production on a new team.
53+
Years combined experience
100K+
Users our systems have served
99.9%
Uptime track record
9hr
US East Coast / EU overlap window
Tech stack
Battle-tested tools.
No flavor-of-the-month.
Every tool here has been through production fires. We choose boring infrastructure so your features can be interesting.
1 / 7 · AI / LLM
The pod
Senior engineers.
53+ years combined.
We are a multi-disciplinary pod of co-founders and senior contributors — engineering, product, and design.
What clients say
Senior operators.
Repeat engagements.
Our dashboards used to time out for power users. After DevProton's rework, the slowest queries got faster than our previously fastest ones. The team operates like senior engineers, not contractors.
Chief Technology Officer
[Series B martech / SEO platform]
Engagement models
Pick where you start.
Scale up as you go.
Most clients start with the free Audit, then graduate into a Sprint or MVP. Full pricing and feature comparison lives at /pricing.
Audit & Roadmap
Map your highest-ROI AI use cases.
Free
5-day delivery
AI Workflow Sprint
A working production AI agent in 3-4 weeks.
from $4,900
3-4 weeks · fixed-budget
Production Spike
One real production flow. Live in 10 days.
from $9,900
10-14 days · fixed-budget
MVP Build
A full multi-feature SaaS, production-grade.
from $15,000
4-6 weeks · fixed-budget · scope-controlled
Engineering Pod
A senior pod embedded with your team.
Custom
12+ weeks · multi-disciplinary
Free · 5-day delivery · No commitment
Get a Free AI-Readiness Audit.
Five-day structured review of your data, workflows, and team. We hand back a scored opportunity matrix and a 90-day roadmap — not a sales call.